Celebrating the Gems of the West Midlands: Our Sponsorship Journey at the 2024 Tourism Awards

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As advocates for the vibrant tourism industry in the West Midlands, Discus are thrilled to announce our sponsorship of the Small Visitor Attraction of the Year category at the prestigious 2024 West Midlands Tourism Awards. It’s a privilege to shine a spotlight on the outstanding contributions of attractions that capture the essence and allure of our region.

This year’s finalists for the Small Visitor Attraction of the Year category represent the epitome of excellence and innovation in the tourism sector. From the historic charm of Selly Manor Museum to the cultural significance of Shakespeare’s Schoolroom & Guildhall, and the artisanal craftsmanship of Cotswolds Distillery, each finalist embodies the spirit of discovery and adventure that makes the West Midlands a must-visit destination for travelers near and far.

The West Midlands Tourism Awards serve as a platform to celebrate the dedication and hard work of tourism champions who continuously elevate the visitor experience in our region. As highlighted in the event, tourism plays a pivotal role in driving economic growth, with the industry contributing significantly to the regional economy. The awards not only recognize the achievements of local businesses but also underscore the importance of tourism in fostering community engagement and cultural enrichment.

The event also emphasizes the region’s commitment to sustainability and inclusivity in tourism practices. With categories such as Ethical, Responsible, and Sustainable Tourism Award and Accessible & Inclusive Tourism Award, the awards showcase initiatives that promote environmental stewardship and ensure that tourism experiences are accessible to all.

Moreover, being part of the West Midlands Tourism Awards aligns perfectly with our company values of promoting and supporting initiatives that contribute positively to the communities we serve. By sponsoring the Small Visitor Attraction of the Year category, we aim to celebrate the rich tapestry of attractions that make the West Midlands a dynamic and captivating destination for visitors of all ages and interests.

In addition to honoring the finalists and winners, the West Midlands Tourism Awards serve as a catalyst for further growth and innovation in the industry. By recognizing excellence and best practices, the awards inspire continuous improvement and set benchmarks for quality and customer experience.

As we look forward to the awards ceremony, we extend our congratulations to all the finalists across the various categories. Your dedication and passion for enhancing the visitor experience are truly commendable, and we are proud to be part of an industry that continually pushes the boundaries of creativity and hospitality.

In conclusion, the 2024 West Midlands Tourism Awards symbolize not only a celebration of achievement but also a testament to the resilience and spirit of collaboration within the tourism community. We are honored to be part of this journey and eagerly anticipate the unveiling of the winners who embody the essence of our region’s rich cultural heritage and unparalleled hospitality. Here’s to another year of unforgettable experiences and unforgettable moments in the heart of the West Midlands.

 

 

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